Kimochis are a cute stuffed toys designed to help kids understand emotions. Each toy has some aspect that helps personify feelings. Bug has wings that can fold away when he feels shy, or let out when he feels brave. Cloud’s head turns (not in a creepy way) to reveal a happy face on one side, sad face on the other.

The plush toys are soft and adorable, so your kid will enjoy playing even if they don’t understand the subtext behind them. Each Kimochi comes in a little canvas bag to keep him safe. I like that there is a hole cut out of the bag so your little guy won’t suffocate. Additionally, each Kimochi comes with a mini comic book and a soft, squishy keychain you can put on your backpack to let people know how you are feeling that day.

Kimochis are adorable, affordable gifts in a variety of styles – one for every kid. Keep one for yourself, too!